I worked with Heidi Barrett on branding her new candle business. She had some general ideas of what she was looking for in regards to the look of the brand. She also needed the logo to be flexible as she expands her business in the future. I took her ideas and created a simple, graphic layout that’s easily recognizable. I created three iterations of the logo for her to use in different advertising and packaging applications. You can find more info on Heidi & Co candles on Facebook and her website here.
Below are the original comp options I presented to the client.